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Avoiding temptation on the road to success

"The road to success is lined with many tempting parking spaces" ~ Unknown

YES!!! it happens to all of us; we are cruising along on our training/weight loss programme, feeling great, staying on track.... it's going well right?

Then suddenly a temptation is staring us right in the face.

Maybe its some biscuits or donuts that your friend or co-worker brought in.

Maybe it's the scent of freshly baked bread from the bakery down the road. Maybe its just a random craving that seemed to come out of nowhere, and now it has you in a stranglehold.

With most weight loss programmes, there are only two possible responses; find the will power to ignore the craving and stay committed to the plan, or give in to the craving and feel like a failure.

Luckily, these are not the only two responses you can choose, here are a few others to help you win the battle of the wills the next time you face temptation.

Minimize the intensity

The only reason cravings are so strong is because you create tension in yourself by saying "I want that but I can't have it". Not being able to have something only makes you want it more! Instead, see the donut (or whatever is tempting you) for what it really is.

"It's just a blob of flour, sugar and bad fat. Yes it smells good, and if I really want to eat it, I can. But do I really want to?" You'd be surprised how well this approach works - it knocks that donut or chocolate biccie right off it's pedestal and minimizes the intensity of the craving.

Long-Term Gains

Is the enjoyment you would gain from eating one donut or a stack of biscuits worth missing out on the accomplishment of reaching your weight loss goals?

Granted, in the heat of the moment it might seem worth it.

But if you take a mental step back from the craving and remember how badly you want to feel the joy of being slender and healthy - suddenly the benefits the treats offers seem shallow and fleeting in comparison.

The REAL Deprivation

Wanting a gooey goody treat and not allowing yourself to have it triggers a strong sensation of deprivation - but if you do give in to the craving, what are you REALLY depriving yourself of?


A feeling of pride about your appearance?

Those slender, slinky, sexy clothes that you've been dying to wear?

A longer life?

Better quality of life?

Let me ask you this.... is a donut or any other kind of treat really worth that?

Once you get into the habit of seeing temptation in a different light, suddenly it doesn't seem so hard to overcome it and stay focused on what you REALLY want - that beautiful, healthy, strong body.

Am I saying you can never have a sweet, cake or biscuits etc again....

You have to live a little right?

Absolutely not, just be mindful about what you're eating, why you're eating it and how it will impact your goals.... will it take you further away or closer towards that end goal.

If you found this blog article useful then feel free to share with your friends, family and even your thoughtful colleague at work who keeps bringing in the cakes and chocolates.

Catch you later


Coach @ KEBOfit

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KEBOfit has helped thousands of men & women get back into shape, improve their health and feel more confident about themselves again by going against diet industry BS. 

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